WILLEM VAN HOOFF
Willem van Hooff (b. 1992, Netherlands), Eindhoven based Designer, graduated in 2018 from the Design Academy in Eindhoven.
Considering himself a craftsman, Van Hoff achieves a raw style by availing of primitive techniques. Seeking new potentials in storytelling or materiality, the designer/artist often works with traditional machinery, methods, and existing products, primarily in stoneware and wood, thus bringing new, exciting life into traditional materials.